Airwallex announced a Buy Now Pay Later (BNPL) feature in collaboration with Atome, an Asian BNPL brand. The partnership, which was revealed at the Singapore Fintech Festival this year, will allow Airwallex merchants to accept BNPL from customers in Singapore, Hong Kong, Indonesia, and Malaysia.
Airwallex’s first collaboration with a BNPL provider, the partnership offers merchants the chance to boost sales while expanding their selection of payment methods with adaptable deferred payment options. Along with BNPL, Airwallex also offers its merchants multi-currency card-based payment solutions with Visa, Mastercard, and UnionPay, as well as more than 20 additional local payment options in Hong Kong, Indonesia, Malaysia, and Singapore.
Arnold Chan, General Manager, Southeast Asia, and Hong Kong, Airwallex, said, “We are pleased to be partnering with Atome as we continue to find ways to better support businesses across Southeast Asia and Hong Kong. We want to give businesses access to all the benefits of BNPL, which will not only help them increase revenues but also create a more seamless customer experience for the longer term that will enable them to unlock new market opportunities.”
Airwallex intends to expand its partnership with Atome so that its merchants can accept BNPL as a payment method from customers in Japan, the Philippines, and Thailand. Airwallex’s official launch in Singapore earlier this month and the subsequent rollout of key services in its global payment suite were followed by the formation of this partnership. The business will continue to expand its reach and product offering globally after raising an additional $100 million in its most recent Series E2 fundraising round.
Jeremy Wong, Head of Strategic Partnerships, Atome, said, “BNPL is becoming an increasingly popular payment choice among shoppers today, particularly among the fast-growing Gen Z and millennial customer segment. With this partnership, millions of customers across the region can now shop and pay through flexible deferred payments at Airwallex merchants. This will help Airwallex merchants grow conversion rates and basket sizes, while increasing customer payment choice and flexibility.”