Axis Bank, one of the largest private sector banks in India, has announced a partnership with OPEN, a leading provider of digital banking solutions. As a result of this partnership, Axis Bank will include OPEN’s platform into its banking activities to give consumers a more streamlined and customized banking experience.
The partnership will enable Axis Bank customers to open new accounts, apply for loans and credit cards, and access other banking services through a simple, user-friendly digital platform. This will make it more convenient for customers to manage their finances and will also allow them to perform transactions at any time and from any location.
In addition, the partnership will also provide Axis Bank with access to OPEN’s powerful analytics and machine learning capabilities, which can be used to gain insights into customer behavior and preferences, and to improve the bank’s products and services.
“We are excited to be partnering with OPEN to bring digital banking to our customers. Their platform will provide our customers with a more seamless and personalized banking experience, while also allowing us to gain valuable insights into their behavior and preferences”, said Rajiv Anand, Executive Director, Retail Banking at Axis Bank.
The partnership is set to roll out soon with the OPEN platform fully integrated into the Axis Bank’s banking operations in the next few months. The new digital platform, which will be made available to all Axis Bank customers, is anticipated to transform the Indian banking system by changing the way customers engage with their bank.
Overall, the partnership between Axis Bank and OPEN is a positive step towards the digitalization of banking in India, providing customers with more convenient and personalized banking services, and helping the bank to better understand and serve its customers.
Anish Achuthan, CEO of OPEN, said, “We are thrilled to be partnering with Axis Bank, one of the largest and most respected banks in India. Our platform has been designed to make banking more convenient and accessible for customers, and we are confident that it will help Axis Bank to better serve its customers and stay ahead of the competition.”
