End-to-End Digital Onboarding Platform from Emirates NBD Securities Helps Users in Instant Trading

End-to-End Digital Onboarding Platform from Emirates NBD Securities Helps Users in Instant Trading
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End-to-end trading solution provider, Emirates NBD Securities has launched its end-to-end digital onboarding platform. The new platform enables users to instantly start trading by getting a DFM investor number and Emirates NBD securities brokerage account within seconds.

“Emirates NBD Securities has harnessed the latest technology to give investors the quick and easy access they need to benefit from trading opportunities in the UAE. For the first time, investors can take advantage of a seamless and fully digitized account opening process, allowing them to start trading instantaneously and track the performance of their portfolio in real-time. We are confident that efforts by our fast-growing securities brokerage arm to remove the barriers to trading will increase the flow of capital into regional markets, enhancing market liquidity and reinforcing the Emirate’s position as the region’s leading financial center and hub for technological innovation,” stated Ahmed Al Qassim, Senior Executive Vice President, and Group Head, Corporate & Institutional Banking at Emirates NBD Group.

Users can now begin their trading experience in three simple steps and have their trading account details and DFM NIN within minutes, avoiding the need to print, sign, scan, and e-mail papers. The updated platform replaces paper-based processes with a fully computerized brokerage account opening experience, giving investors quick access to the DFM.

“We are delighted with the accelerating pace of innovative solutions’ offering from our leading members, with Emirates NBD Securities at the forefront. Digital transformation is integral part within DFM’s efforts to investors’ on-boarding experience and market accessibility. We look forward for further cooperation with Emirates NBD Securities to reinforce DFM’s digital transformation strategy and to further enhance our investor base of local and international investors,” said Hamed Ali, CEO of DFM and Nasdaq Dubai.

Emirates NBD Group introduced an end-to-end IPO subscription website for individual investors in March. This website allows wire transfers for non-UAE investors and real-time subscription payments for UAE investors. As a part of a strategic partnership with DFM to broaden the investor base, the new smooth onboarding procedure supports this strategy by giving rapid access to IPO subscriptions.

Access to additional regional exchanges, cutting-edge trading platforms, and apps are also made available through the enhanced onboarding procedure. With THARAA’, a cutting-edge Emirates NBD loyalty program that rewards every conducted deal, investors can also optimize their gains. Customers of Emirates NBD Securities benefit from additional advantages as members of the Emirates NBD banking group, including the capacity to manage trade proceeds in real-time through a personal Emirates NBD bank account, a multi-purpose settlement account with an Emirates NBD debit card, and the capacity to invest in Shari’ah-compliant securities via the bank’s Investment Murabaha platform.

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