The National Bank of Bahrain (NBB), and Mastercard, has announced a strategic seven-year collaboration to increase their ongoing offerings and get consumers of NBB a value-driven digital-first experience. The collaboration of these companies happened in the inaugural event of MENA Executive Council of Mastercard in Paris, France.
Subah Al Zayani, Chief Executive, Retail Banking, NBB, commented, “We are pleased to be partnering with Mastercard to extend our range of new products, offering our customers a unique digital experience with an array of benefits at their disposal. NBB continues to elevate its offerings while maintaining a digital-first mindset, positioning NBB alongside Mastercard as industry leaders in line with our commitment to ongoing digital transformation. We are committed to further diversifying our digital offerings by optimizing our business and partnering with renowned institutions in the field.”
To enable NBB provide its clients with a digitally native experience, the partnership and consultancy will lead to the development of a full suite of new premium goods, with a focus on digital-first issuance. The introduction of credit, debit, and prepaid cards, as well as the integration of Mastercard’s digital solutions into NBB’s reward programme, “Points,” as well as other digital solutions provided by both organizations, will strengthen NBB’s wide and diverse portfolio through this relationship.
The collaboration also involves a credit programme and the introduction of the bank’s top-tier cards, which are geared for ultra-high-net-worth people (UHNWI) and offer unique lifestyle and travel advantages and opportunities. It will be the launch of Mastercard’s World Elite Exclusive portfolio in the market.
Khalid Elgibali, Division President – Middle East and North Africa, Mastercard, commented, “We are thrilled to partner with National Bank of Bahrain and build on a strong foundation that was established many years ago. Our latest collaboration takes this to new heights and cements our position as the partner of choice for major financial institutions, who can leverage our innovative digital payments technology to drive differentiation, diversification and, ultimately, growth. As the demand for emerging payments and choice continues, it requires a wider range of payment solutions, insights, and products to meet the accelerating enthusiasm for the future state of pay. At Mastercard we are continually rising to the challenge as part of our goal to build a more inclusive and sustainable digital economy.”